The River, the Ranch & The Bay RRB Radio » ECMTA/PESA Summit 2009

ECMTA/PESA 2009 Summit Cloud Conversion

Melinda — Mon, 29 Jun 2009 06:16:24 +0000

Harnessing the Power of Customer Relationship Management (CRM) for Your Online Business
Gain valuable insight into how you, as an online retailer, can take control of your customer service and support operations, returns/RMA processes and even grow your business through effective email marketing. Learn tips and tricks on how to increase customer satisfaction and gain valuable insight into your business operations.

Jon Jessup, CEO/Founder of Cloud Conversion, Inc.

eCommerce Summit Atlanta Cloud Conversion CRM

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ECMTA/PESA 2009 Summit Michael Miller

Melinda — Mon, 29 Jun 2009 06:13:44 +0000

Finding your right Match: Identifying the right partners & solutions to grow your eCommerce business

When putting together an eCommerce capability & technology portfolio, how do you decide what’s important? How to identify what’s working and NOT working in the market? How to avoid simply copying the mistakes of your competition? In this intensive session you’ll learn technology selection best practices (both platform-wide & point solutions) from rigorous diligence, to selecting the “best fit” provider. We’ll discuss best practices, making data driven investment decisions, and formulating a proper technology and eMarketing budget. We discuss what other folks are paying, who you should be looking at (vendors), etc. This session will also review a comprehensive list of the Top 10 eCommerce mistakes which are likely costing you money today.

Michael Miller, Fit For Commerce

eCommerce Summit Atlanta Fit For Commerce

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ECMTA/PESA 2009 Summit Buy.com with Randy Smythe

Melinda — Mon, 29 Jun 2009 05:59:07 +0000

The Buy.com Marketplace – Your Next Selling Channel
Buy.com is a leading e-commerce company with more than 12 million customer accounts, focused on providing its customers with a rewarding shopping experience and a broad selection of high-quality product at competitive prices.

Under the Buy.com umbrella is the Buy.com Marketplace. Launched in 2006, the Marketplace has provided an opportunity for online merchants to offer millions of products in a range of categories. While Buy.com may not be your first marketplace channel, it should be your next. If you are an established retailer with products to sell, the Buy.com Marketplace program allows you to leverage Buy.com’s customer reach and infrastructure to sell your products through the Buy.com website.

Randy Smythe, Buy.com

eCommerce Summit Atlanta Buy.com Presentation

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ECMTA/PESA 2009 Summit Social Media Panel

Melinda — Sat, 27 Jun 2009 04:49:47 +0000

Panel Discussion: Profits Through Social Media Marketing
Get the greatest opportunity to market to your target customer prospect without coming off as a “spammer”. You get to learn from a panel comprised of the BEST in social marketing. Need we say more?

• Moderator: John Lawson, ColderICE.com
• Jay Berkowitz, Founder of Ten Golden Rules
• Chuck Hester, Communications Director of iContact
• Brent Leary, Co-founder and Partner of CRM Essentials LLC

ECMTA/PESA Summit 2009 PRWEB.com

Melinda — Fri, 26 Jun 2009 04:41:06 +0000

Use the News to Drive Web Traffic
Online press releases are one of the most cost effective ways to increase traffic to your website. Join Sophie Shiatis of PRWeb, the leading online newswire, as she explains how more than 20,000 search engine marketers and online merchants use online press releases to increase their online visibility.

In this session, Sophie will explore how online press releases can be used to enhance your search engine marketing and lead prospects back to your website by:

Incorporating keywords, multimedia and links to increase your visibility with search engines
Magnifying the impact of the release through syndication sites to build links
Generating coverage with journalists and bloggers

Sophie Shiatis, PRWeb

eCommerce Summit Atlanta PRWeb

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ECMTA/PESA Summit 2009 Scott Wingo State of eCommerce

Melinda — Thu, 25 Jun 2009 04:25:46 +0000

Comparison Shopping Engines
Scot will discuss the state of online retail and how you can evolve your business and efficiently distribute products across multiple channels, drive shoppers to those products and convert shoppers to customers.

Scot Wingo, CEO of ChannelAdvisor

eCommerce Summit Atlanta State Of eCommerce

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ECMTA/PESA Summit 2009 Chuck Hester iContact

Melinda — Wed, 24 Jun 2009 04:12:14 +0000

Keynote: Online Marketing & Social Media. When Worlds Collide You Win!
Are you on LinkedIn and Twitter? Chances are your customers are! Do you know how to leverage your website traffic through social media? Join Chuck Hester, Social Media Expert, as he explains how combining online marketing with social media can work for your business.

In this lively, out-of-the-box session, Chuck will show you how you can use the social media to your business advantage, increase your brand exposure, and serve your customers in such a way that they will tell others about you.

Chuck Hester, Communications Director of iContact

Another one I missed

And I REALLY wanted to hear this one. So if you have slides, or tweets to share, PLEASE share.

You can click on the photo to visit one of Chuck’s sites where you can register to win a Free copy of his book, “Linking In to Pay it Forward”

THIS LINK is to Chuck’s Linked in Profile

eCommerce Summit Atlanta iContact Presentation

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