John Lawson KEYNOTE Phoenix eTailers Conference, eCommerce Event April 25-27, 2014

John Lawson is the author of “Kick Ass Social Commerce for E-Preneurs” published February 2014 by Ben Bella Books. He is the CEO of 3rd Power Outlet, an online clothing retailer, which has executed more than 300,000 online transactions and garnered nearly $30 million dollars in sales. He is the Chief Consultant at ColderICE Media, a digital marketing firm. He’s not just another talking head! As editor of the industry leading ColderICE.com blog and host of his online show, John dispenses his down-to-earth wisdom in a matter-of-fact manner that charms, entertains and enthralls his audiences.

His easy humor, combined with his concrete knowledge and expertise in Social Commerce, marketing and business coupled with his ability to convey complex concepts in an understandable language, has made him ‘the toast of the town’ on the world wide speaking circuit.

Speakers Include: John ColderICE Lawson, Janelle Elms, Brandon Dupsky, Cliff Ennico, Debra Conrad, Charlene Anderson, Michael Franco, Karen Estrin, Sally Milo, Hernan Charry, Olivia DeMoss, Melinda Jackson, and Sandy Salz-Johnson & Kathleen Manning.

Topics of Conference include: State of the Industry/Multi-Channel Imperative, eBay’s Cassini Search, Optimizing Your Listings, Legal & Tax Issues for the eCommerce Entrepreneur, Building a World Class eCommerce Business, Building Your Brand & eBay Stores, Know Your Customer: Understanding Google Analytics, Do It Yourself SEO, Legal Issues of Social Media, Buying Time: How can paying a VA make me money?, How Blogs Can Increase Sales, Building a Basic WordPress Blog, Got Glee? The Power of Laughter, Make Money With Amazon Affiliate Links, Amazon Bundling Basics And Advanced Strategies, Amazon For Ebay Sellers, Amazon FBA/MCF?, Public Domain & PLR