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ECMTA/PESA 2009 Summit Mad eCommerce Panel
If you are familiar with Jim Cramer, you will like this. We have pulled together a Mad eCommerce session scheduled for the last session of the event where you will have a chance to ask rapid fire questions to a panel of experts to create our very own lightning round!
Let the sparks fly!
• Brandon Dupsky, Managing Director of eCommerce Merchants
• Jonathan Garriss, CEO of Gotham City Online
• Scot Wingo, CEO of ChannelAdvisor
ECMTA/PESA 2009 Summit PCI Compliance
PCI Compliance and the Online Merchant
Maintaining a safe and secure shopping experience is critical to ensuring consumer confidence. It is also a mandate of the credit card industry, officially known as PCI Compliance, for any merchant who processes, stores or disseminates credit card data. Merchants who are not compliant risk substantial fines and loss of merchant account privileges, so you do not want to miss this important session.
• Melanie Beam, Director of Business Development for Mountain Media
ECMTA/PESA 2009 Summit Cloud Conversion
Harnessing the Power of Customer Relationship Management (CRM) for Your Online Business
Gain valuable insight into how you, as an online retailer, can take control of your customer service and support operations, returns/RMA processes and even grow your business through effective email marketing. Learn tips and tricks on how to increase customer satisfaction and gain valuable insight into your business operations.
ECMTA/PESA 2009 Summit Michael Miller
Finding your right Match: Identifying the right partners solutions to grow your eCommerce business
When putting together an eCommerce capability technology portfolio, how do you decide what’s important? How to identify what’s working and NOT working in the market? How to avoid simply copying the mistakes of your competition? In this intensive session you’ll learn technology selection best practices (both platform-wide point solutions) from rigorous diligence, to selecting the “best fit” provider. We’ll discuss best practices, making data driven investment decisions, and formulating a proper technology and eMarketing budget. We discuss what other folks are paying, who you should be looking at (vendors), etc. This session will also review a comprehensive list of the Top 10 eCommerce mistakes which are likely costing you money today.
ECMTA/PESA 2009 Summit Navigating the Amazon
This session focuses on leveraging Amazon Seller Central to sell your products to millions of Amazon customers without any listing fees. It will also cover Amazon marketplace differentiators, the various product pages available on Amazon plus best practices for data, cross selling products, marketing promotions and customer service.